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The global business environment : meeting the challenges /

by Morrison, Janet.
Additional authors: Morrison, Janet. -- International business environment.
Edition statement:3rd ed. Published by : Palgrave Macmillan, (Houndmills, Basingstoke, Hampshire ; | New York :) Physical details: xxx, 486 p. : ill. (some col.), col. maps ; 25 cm. ISBN:0230210252 (pbk.); 9780230210257 (pbk.).
Subject(s): Competition, International. | Globalization -- Economic aspects. | International business enterprises. | International economic relations. | International trade.
Year: 2011
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Books Books General Collection HF1359 .M67 2011 (Browse shelf) c. 1 Available

Rev. ed. of: The international business environment / Janet Morrison. 2006.

Includes bibliographical references and indexes.

Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.

"This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"-- Provided by publisher.

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