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The power of free marketing : the word of mouth (WOM) perspective /

by Bugshan, Ola.
, the word of mouth (WOM) perspective /
Additional authors: Effat University.
Published by : Effat University, (Jeddah :) Physical details: 39 p. : ill. ; 30 cm.
Subject(s): Business.
Year: 2013
Online resources:
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Item type Current location Collection Call number Copy number Status Date due Barcode
Student Project Student Project EFFAT UNIVERSITY LIBRARY
Senior Project Archives
Non-fiction Project MKT Bugshan, O. 2013 (Browse shelf) c. 1 In-library use only a31111000032245
Student Project Student Project EFFAT UNIVERSITY LIBRARY
Senior Project Archives
Non-fiction Project MKT Bugshan, O. 2013 (Browse shelf) c. 2 In-library use only a31111000034029

A dissertation. Effat University, College of Business -[Marketing department], May 2013.

Includes bibliographical references.

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