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International marketing /

Additional authors: Cateora, Philip R.
Edition statement:17th ed. Published by : McGraw-Hill Irwin, (New York :) Physical details: xxxiii, 638 p. : col. ill. ; 29 cm. ISBN:9781259253065 (alk. paper); 1259253066 (alk. paper).
Subject(s): Export marketing. | International business enterprises.
Year: 2016
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Item type Current location Collection Call number Copy number Status Notes Date due
Textbook Textbook Reserve Collection Non Fiction HF1416 .I59 2016 (Browse shelf) c. 1 In-library use only This textbook is in-library use only

Includes indexes.

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